LINE, the popular app created by Japan, is finally
gracing Singapore’s 313 Somerset mall with a pop-up store, for the second time!

Photo credits: Naver
Pop-up store period: 8 June 2015 - 5 July 2015
OMG, I knew many people loved LINE, but I didn’t know
that it was to this extent! Long queues just to get into the pop-up store!

Photo credits: LINE Website
- All LINE users will receive 10% - 20% discounts
- Type your receipt number in LINE event official account for a sure-win lucky draw of LINE merchandise.
- Notice of LINE Brown x LAMY Limited Edition pen sale will be highlighted via LINE Event official account.
Official LINE merchandise also includes exclusive collaboration items, such as the limited edition with EZ-Link, Swarovski and LAMY pens!
As part of the improved LINE experience, this year's LINE Friends Pop-up store at 313@Somerset will feature a photo zone, complete with a backdrop for you to take the perfect selfie with your favourite LINE Friends characters.
LINE Happenings!
Here are a few events going to happen during the LINE pop-up store period:
MEET LINE!
Date: 12 & 19 Jun, Fri : 7pm
13 & 20 June, Sat :
3pm & 7pm
14 & 21 Jun, Sun : 3pm
& 5pm
Meet the lovable Cony and Brown mascots
CHEERS WITH THE STARS
Date: 13 & 20 Jun, Sat : 5pm, L1 Atrium
CHEERS WITH THE STARS
Date: 13 & 20 Jun, Sat : 5pm, L1 Atrium
Xu Bin, Aloysius Pang and Kimberly Chia will join Cony and Brown to spend an afternoon of games and fun.
SAY “CHEESE” AND WIN
Date: 8 Jun – 5 Jul, L1 Atrium
Swing by and snap your best shot at our LINE FRIENDS Summer Walk of Fame. Post on instagram with #313BFF and you could win $100 313@Somerset shopping vouchers and exclusive LINE premiums!
Took some photos with blogger friends:
SAY “CHEESE” AND WIN
Date: 8 Jun – 5 Jul, L1 Atrium
Swing by and snap your best shot at our LINE FRIENDS Summer Walk of Fame. Post on instagram with #313BFF and you could win $100 313@Somerset shopping vouchers and exclusive LINE premiums!
Took some photos with blogger friends:
Sharon and I
Fid and I
Hanna and I
Tried to look as cute as Sally but failed terribly!

Photo credits: Naver
Remember to hashtag: #313BFF
and #BFFNOMATTERWHAT
to qualify!
It's
all happening at Level 1, Atrium of
313@Somerset mall, so head down quickly for a chance to get your cute Line
merchandise!
I really loved the
wonderful goodie bag from LINE and 313@Somerset, so happy!
So many cute goodies~
So many cute goodies~
LINE Balloon heads!
Loved it so much after I blew the balloons up! Teehee~
Plus... the Head plush doll collection~!
Photo credits: Naver
View
more information on the campaign here: http://www.313somerset.com.sg/Whats%20On/Promotions/May%2015%20GSS%2015
You
can now also download 313@Somerset unique BFF stickers on LINE, so please check them
out and download the cute stickers to share your BFF moments!
For more updates, please
follow 313@Somerset on facebook here: https://www.facebook.com/313somerset
313@Somerset
Location: 313 Orchard Road
Operating Hours: 10am –
10pm
Website: www.313somerset.com.sg
LINE Pop-Up Store
Location: 313@Somerset, 313
Orchard Road, Level 1 Atrium
LINE Homepage: http://line.me/en/
LINE Facebook Page: https://www.facebook.com/singapore.line
LINE Official Youtube: https://www.youtube.com/user/LineAppGlobal
LINE Homepage: http://line.me/en/
LINE Facebook Page: https://www.facebook.com/singapore.line
LINE Official Youtube: https://www.youtube.com/user/LineAppGlobal
This is an invited media launch event. Thanks to LINE and 313@Somerset for the invite!
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